\u017deny byly v zem\u011bd\u011blsk\u00e9m pr\u016fmyslu dlouhodob\u011b nedostate\u010dn\u011b zastoupeny, a to navzdory jejich v\u00fdznamn\u00fdm p\u0159\u00edsp\u011bvk\u016fm v odv\u011btv\u00ed. Tato fotografka vrh\u00e1 sv\u011btlo na zapomenut\u00e9 \u017eensk\u00e9 tv\u00e1\u0159e zem\u011bd\u011blstv\u00ed, zachycuje jejich p\u0159\u00edb\u011bhy a zpochyb\u0148uje tradi\u010dn\u00ed genderov\u00e9 role.<\/p>\n\n
V reklam\u011b na Super Bowl v roce 2019 od spole\u010dnosti Dodge Ram byl kladen d\u016fraz v\u00fdhradn\u011b na mu\u017esk\u00e9 farm\u00e1\u0159e, co\u017e posilovalo stereotyp, \u017ee zem\u011bd\u011blstv\u00ed je mu\u017eskou dom\u00e9nou. Statistiky v\u0161ak \u0159\u00edkaj\u00ed n\u011bco jin\u00e9ho: \u017eeny tvo\u0159\u00ed nejrychleji rostouc\u00ed skupinu zem\u011bd\u011blc\u016f v zemi.<\/p>\n\n
Marji Guyler-Alaniz, zku\u0161en\u00e1 odbornice v zem\u011bd\u011blsk\u00e9m podnik\u00e1n\u00ed, si t\u00e9to nerovnov\u00e1hy v\u0161imla a rozhodla se p\u0159\u00edb\u011bh zm\u011bnit. Spustila projekt FarmHer, kter\u00fd pou\u017e\u00edv\u00e1 fotografii jako prost\u0159edek k p\u0159edstaven\u00ed r\u016fznorod\u00fdch a inspirativn\u00edch \u017een, kter\u00e9 utv\u00e1\u0159ej\u00ed budoucnost zem\u011bd\u011blstv\u00ed.<\/p>\n\n
Guyler-Alaniz zachycuje prost\u0159ednictv\u00edm sv\u00e9ho objektivu podstatu t\u011bchto \u017een v zem\u011bd\u011blstv\u00ed a zd\u016fraz\u0148uje jejich odolnost, odhodl\u00e1n\u00ed a v\u00e1\u0161e\u0148 pro p\u016fdu. Jej\u00ed sn\u00edmky zpochyb\u0148uj\u00ed spole\u010densk\u00e9 normy a slou\u017e\u00ed jako d\u016fkaz neoceniteln\u00e9 role, kterou \u017eeny v zem\u011bd\u011blsk\u00e9m odv\u011btv\u00ed hraj\u00ed.<\/p>\n\n
Jedna z FarmHerek, Twyla Hein, provozuje Earth Biscuit Farm v Iow\u011b. Jej\u00ed portr\u00e9t vyjad\u0159uje s\u00edlu a odhodl\u00e1n\u00ed pot\u0159ebn\u00e9 k dosa\u017een\u00ed \u00fasp\u011bchu v zem\u011bd\u011blstv\u00ed. Dal\u0161\u00ed FarmHer, Lois Reichert, provozuje Reichert’s Dairy Air a ukazuje z\u00e1sadn\u00ed p\u0159\u00ednos \u017een ve v\u00fdrob\u011b ml\u00e9\u010dn\u00fdch v\u00fdrobk\u016f.<\/p>\n\n
Guyler-Alaniz v\u011b\u0159\u00ed, \u017ee reprezentace je kl\u00ed\u010dov\u00e1 pro pos\u00edlen\u00ed postaven\u00ed \u017een v zem\u011bd\u011blstv\u00ed. Douf\u00e1, \u017ee sd\u00edlen\u00edm jejich p\u0159\u00edb\u011bh\u016f inspiruje v\u00edce \u017een k tomu, aby se v\u011bnovaly kari\u00e9\u0159e v zem\u011bd\u011blstv\u00ed, a prolomily bari\u00e9ry, kter\u00e9 tradi\u010dn\u011b omezovaly jejich \u00fa\u010dast.<\/p>\n\n
Jej\u00ed projekt z\u00edskal \u0161irokou podporu od \u017een z \u0159ad zem\u011bd\u011blc\u016f, kter\u00e9 jsou dychtiv\u00e9 pod\u011blit se o sv\u00e9 zku\u0161enosti. Prost\u0159ednictv\u00edm s\u00edt\u00ed a osobn\u00edho doporu\u010dov\u00e1n\u00ed se Guyler-Alaniz spojila s FarmHery z cel\u00e9 Iowy a okol\u00ed.<\/p>\n\n
Vyv\u00e1\u017een\u00ed jej\u00edho fotografick\u00e9ho podnik\u00e1n\u00ed, rodinn\u00e9ho \u017eivota a projektu FarmHer p\u0159edstavuje pro Guyler-Alaniz zna\u010dnou v\u00fdzvu. Z\u016fst\u00e1v\u00e1 v\u0161ak neoblomn\u00e1 ve sv\u00e9m odhodl\u00e1n\u00ed zm\u011bnit tv\u00e1\u0159 zem\u011bd\u011blstv\u00ed.<\/p>\n\n
Iniciativa FarmHer \u010del\u00ed p\u0159ek\u00e1\u017ek\u00e1m, jako je hled\u00e1n\u00ed \u010dasu a zdroj\u016f k dosa\u017een\u00ed sv\u00e9ho pln\u00e9ho potenci\u00e1lu. Navzdory tomu neochv\u011bjn\u00e1 v\u00e1\u0161e\u0148 Guyler-Alaniz poh\u00e1n\u00ed jej\u00ed odhodl\u00e1n\u00ed pokra\u010dovat v t\u00e9to d\u016fle\u017eit\u00e9 pr\u00e1ci.<\/p>\n\n
Fotografie FarmHer slou\u017e\u00ed jako siln\u00e1 p\u0159ipom\u00ednka z\u00e1sadn\u00ed role, kterou \u017eeny v zem\u011bd\u011blstv\u00ed hraj\u00ed. Naru\u0161en\u00edm tradi\u010dn\u00edch medi\u00e1ln\u00edch p\u0159\u00edb\u011bh\u016f zpochyb\u0148uj\u00ed genderov\u00e9 stereotypy a ukazuj\u00ed na rozmanitost v zem\u011bd\u011blsk\u00e9 komunit\u011b.<\/p>\n\n
Projekt na\u0161el odezvu u ve\u0159ejnosti a zv\u00fd\u0161il pov\u011bdom\u00ed o pot\u0159eb\u011b rovn\u00e9ho zastoupen\u00ed a p\u0159\u00edle\u017eitost\u00ed pro \u017eeny v zem\u011bd\u011blstv\u00ed. Inspiroval tak\u00e9 dal\u0161\u00ed fotografy, aby n\u00e1sledovali jej\u00edho p\u0159\u00edkladu a pou\u017eili sv\u00e9 um\u011bn\u00ed k zes\u00edlen\u00ed hlas\u016f \u017een v tomto odv\u011btv\u00ed.<\/p>\n\n
Pr\u00e1ce Guyler-Alaniz se net\u00fdk\u00e1 pouze dokumentov\u00e1n\u00ed sou\u010dasnosti, ale tak\u00e9 inspirace budoucnosti. P\u0159edstaven\u00edm p\u0159\u00edb\u011bh\u016f \u00fasp\u011b\u0161n\u00fdch zem\u011bd\u011blek douf\u00e1, \u017ee povzbud\u00ed mlad\u00e9 d\u00edvky a \u017eeny, aby uva\u017eovaly o kari\u00e9\u0159e v zem\u011bd\u011blstv\u00ed, a prolomily bari\u00e9ry, kter\u00e9 je p\u0159\u00edli\u0161 dlouho brzdily.<\/p>\n\n
Projekt FarmHer je d\u016fkazem s\u00edly vypr\u00e1v\u011bn\u00ed prost\u0159ednictv\u00edm fotografie. Zpochyb\u0148uje stereotypy, posiluje \u017eeny v zem\u011bd\u011blstv\u00ed a inspiruje novou generaci, aby p\u0159ijala mo\u017enosti, kter\u00e9 zem\u011bd\u011blstv\u00ed nab\u00edz\u00ed. A jak Guyler-Alaniz pokra\u010duje v zachycov\u00e1n\u00ed zapomenut\u00fdch \u017eensk\u00fdch tv\u00e1\u0159\u00ed zem\u011bd\u011blstv\u00ed, nejen\u017ee uchov\u00e1v\u00e1 jejich p\u0159\u00edb\u011bhy, ale tak\u00e9 m\u011bn\u00ed budoucnost odv\u011btv\u00ed.<\/p>","protected":false},"excerpt":{"rendered":"
\u017deny v zem\u011bd\u011blstv\u00ed: Bo\u0159\u00ed bari\u00e9ry a m\u011bn\u00ed tv\u00e1\u0159 odv\u011btv\u00ed \u017deny byly v zem\u011bd\u011blsk\u00e9m pr\u016fmyslu dlouhodob\u011b nedostate\u010dn\u011b zastoupeny, a to navzdory jejich v\u00fdznamn\u00fdm p\u0159\u00edsp\u011bvk\u016fm v odv\u011btv\u00ed. Tato fotografka vrh\u00e1 sv\u011btlo na…<\/p>\n","protected":false},"author":2,"featured_media":24894,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1196],"tags":[6682,6681,6684,6683,6680],"class_list":["post-3509","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agriculture","tag-empowering-women-farmers","tag-gender-equality-in-farming","tag-photography-for-social-change","tag-representation-in-media","tag-women-in-agriculture"],"_links":{"self":[{"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/posts\/3509","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/comments?post=3509"}],"version-history":[{"count":2,"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/posts\/3509\/revisions"}],"predecessor-version":[{"id":24895,"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/posts\/3509\/revisions\/24895"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/media\/24894"}],"wp:attachment":[{"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/media?parent=3509"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/categories?post=3509"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lifescienceart.com\/cs\/wp-json\/wp\/v2\/tags?post=3509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}