{"id":1067,"date":"2023-06-23T16:00:22","date_gmt":"2023-06-23T16:00:22","guid":{"rendered":"https:\/\/www.lifescienceart.com\/?p=1067"},"modified":"2023-06-23T16:00:22","modified_gmt":"2023-06-23T16:00:22","slug":"celebrity-memorabilia-and-the-power-of-contagion","status":"publish","type":"post","link":"https:\/\/www.lifescienceart.com\/tr\/science\/psychology\/celebrity-memorabilia-and-the-power-of-contagion\/","title":{"rendered":"\u00dcnl\u00fclerin b\u00fcy\u00fcs\u00fc: Bula\u015f\u0131c\u0131l\u0131\u011fa olan inanc\u0131m\u0131z"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Bilim, \u00dcnl\u00fc Ki\u015filerin G\u00fcc\u00fcne \u0130li\u015fkin B\u00fcy\u00fcl\u00fc \u0130nanc\u0131m\u0131z\u0131 \u0130nceliyor<\/h2>\n\n<h2 class=\"wp-block-heading\">\u00dcnl\u00fc Ki\u015filerin Bula\u015f\u0131c\u0131l\u0131\u011f\u0131 \u0130nanc\u0131<\/h2>\n\n<p>Modern zamanlarda, genellikle sihir ve bat\u0131l inan\u00e7lara olan inanc\u0131m\u0131z\u0131 geride b\u0131rakt\u0131\u011f\u0131m\u0131z\u0131 varsayar\u0131z. Ancak yeni bir \u00e7al\u0131\u015fma, bu inan\u00e7lardan baz\u0131lar\u0131n\u0131 bilin\u00e7alt\u0131nda bile olsa h\u00e2l\u00e2 s\u00fcrd\u00fcr\u00fcyor olabilece\u011fimizi \u00f6ne s\u00fcr\u00fcyor.<\/p>\n\n<p>Psikologlar, insanlar\u0131n bir \u00fcnl\u00fcn\u00fcn ona dokundu\u011funa inanmalar\u0131 halinde \u00fcnl\u00fc an\u0131lar\u0131na daha fazla para \u00f6demeye istekli olduklar\u0131n\u0131 ke\u015ffettiler. Bu, &#8220;bula\u015fma&#8221; kavram\u0131 olarak bilinir; yani bir ki\u015finin niteliklerinin fiziksel temas yoluyla bir nesneye aktar\u0131labilece\u011fine inan\u0131lmas\u0131d\u0131r.<\/p>\n\n<h2 class=\"wp-block-heading\">\u00dcnl\u00fc An\u0131lar\u0131na \u0130li\u015fkin \u00c7al\u0131\u015fma<\/h2>\n\n<p>Ara\u015ft\u0131rmac\u0131lar, a\u00e7\u0131k art\u0131rmalarda \u00fcnl\u00fc an\u0131lar\u0131n\u0131n fiyatlar\u0131yla ilgili bir \u00e7al\u0131\u015fma y\u00fcr\u00fctt\u00fcler. \u0130nsanlar\u0131n, John F. Kennedy ve Marilyn Monroe gibi sevilen \u00fcnl\u00fclere ait e\u015fyalar i\u00e7in, \u00fcnl\u00fclerin kendilerine dokundu\u011funu d\u00fc\u015f\u00fcnd\u00fckleri durumlarda \u00f6nemli \u00f6l\u00e7\u00fcde daha fazla \u00f6deme yapmaya istekli olduklar\u0131n\u0131 ortaya \u00e7\u0131kard\u0131lar.<\/p>\n\n<p>Buna kar\u015f\u0131l\u0131k, insanlar Bernie Madoff gibi pek sevilmeyen ki\u015filere ait e\u015fyalar i\u00e7in, Madoff&#8217;un onlarla temas etti\u011fini hayal ettiklerinde daha az \u00f6deme yapmaya istekliydiler.<\/p>\n\n<h2 class=\"wp-block-heading\">Alg\u0131lanan Fiziksel Temas\u0131n Rol\u00fc<\/h2>\n\n<p>Ara\u015ft\u0131rmac\u0131lar ayr\u0131ca, bir \u00fcnl\u00fc ile bir e\u015fya aras\u0131ndaki fiziksel temas olas\u0131l\u0131\u011f\u0131n\u0131n sat\u0131\u015f fiyat\u0131n\u0131 etkiledi\u011fini de buldular. Sahipleriyle daha fazla fiziksel temasta oldu\u011fu alg\u0131lanan e\u015fyalar, a\u00e7\u0131k art\u0131rma evlerinin tahmin etti\u011fi de\u011ferle kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda daha y\u00fcksek fiyatlara sat\u0131ld\u0131.<\/p>\n\n<p>Bununla birlikte, m\u00fccevherler gibi son derece pahal\u0131 nesneler i\u00e7in bu e\u011filim ge\u00e7erli de\u011fildi. Ger\u00e7ekten ciddi, yat\u0131r\u0131m seviyesindeki sat\u0131n almalarda, bula\u015f\u0131c\u0131l\u0131\u011fa olan b\u00fcy\u00fcl\u00fc inan\u00e7 kurumaktaym\u0131\u015f gibi g\u00f6r\u00fcn\u00fcyor.<\/p>\n\n<h2 class=\"wp-block-heading\">\u00dcnl\u00fc Kazaklar\u0131 \u00dczerindeki Deney<\/h2>\n\n<p>Fiziksel temas\u0131n fiyat farkl\u0131l\u0131klar\u0131ndaki rol\u00fc hakk\u0131ndaki arg\u00fcmanlar\u0131n\u0131 daha da desteklemek i\u00e7in ara\u015ft\u0131rmac\u0131lar ilgi \u00e7ekici bir deney yapt\u0131lar. G\u00f6n\u00fcll\u00fclere, hayran olduklar\u0131 \u00fcnl\u00fc birine veya tiksindikleri bir \u00fcnl\u00fcye ait varsay\u0131msal bir kazak i\u00e7in ne kadar teklif vereceklerini sordular.<\/p>\n\n<p>Baz\u0131 kat\u0131l\u0131mc\u0131lara kaza\u011f\u0131n sterilize edildi\u011fi, m\u00fczayede evine ta\u015f\u0131nd\u0131\u011f\u0131 veya bir daha asla sat\u0131lamayaca\u011f\u0131 s\u00f6ylendi. D\u00f6n\u00fc\u015ft\u00fcr\u00fclmemi\u015f kazaklarla kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda, kat\u0131l\u0131mc\u0131lar sterilize edilmi\u015f ancak yeniden sat\u0131lamayacak olan sevilen bir \u00fcnl\u00fcn\u00fcn kaza\u011f\u0131 i\u00e7in daha az \u00f6deme yapmaya istekliydi. Bu, \u00fcnl\u00fcn\u00fcn kaza\u011fa aktard\u0131\u011f\u0131 &#8220;\u00f6z\u00fc&#8221;, onun ger\u00e7ek parasal de\u011ferinden daha fazla \u00f6nemsediklerini g\u00f6steriyor.<\/p>\n\n<p>Tiksindikleri \u00fcnl\u00fc birine ait kazaklar i\u00e7in sonu\u00e7lar bunun tam tersiydi. Sterilize edilmi\u015f kazaklar normal olanlardan daha de\u011ferli olarak g\u00f6r\u00fcld\u00fc; bu da tiksindikleri bir \u00fcnl\u00fcn\u00fcn &#8220;\u00f6z\u00fcn\u00fc&#8221; ortadan kald\u0131rman\u0131n o nesnenin arzu edilirli\u011fi i\u00e7in daha kolay ve daha \u00f6nemli oldu\u011funu d\u00fc\u015f\u00fcnd\u00fcr\u00fcyor.<\/p>\n\n<h2 class=\"wp-block-heading\">An\u0131 End\u00fcstrisi \u00dczerindeki Etkisi<\/h2>\n\n<p>Bu \u00e7al\u0131\u015fman\u0131n bulgular\u0131, an\u0131 end\u00fcstrisi i\u00e7in sonu\u00e7lar do\u011furuyor. Bula\u015f\u0131c\u0131l\u0131\u011f\u0131n g\u00fcc\u00fc, \u00f6zellikle bir \u00fcnl\u00fc taraf\u0131ndan dokunuldu\u011fu alg\u0131lanan e\u015fyalar i\u00e7in, \u00fcnl\u00fc an\u0131lar\u0131n\u0131n de\u011ferini \u00f6nemli \u00f6l\u00e7\u00fcde etkileyebilir.<\/p>\n\n<p>\u00d6rne\u011fin, John F. Kennedy&#8217;ye ait bir bomber ceket a\u00e7\u0131k art\u0131rmada 570.000 dolara sat\u0131ld\u0131. Bula\u015f\u0131c\u0131l\u0131k g\u00fcc\u00fc olmadan bir ceket, JFK&#8217;ye ait olsa bile sadece bir cekettir.<\/p>\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7<\/h2>\n\n<p>\u00dcnl\u00fc an\u0131lar hakk\u0131ndaki \u00e7al\u0131\u015fma, modern toplumda bile baz\u0131 b\u00fcy\u00fcl\u00fc inan\u00e7lara h\u00e2l\u00e2 sahip olabilece\u011fimize dair kan\u0131tlar sunmaktad\u0131r. Bir ki\u015finin niteliklerinin fiziksel temas yoluyla bir nesneye aktar\u0131labilece\u011fine inan\u0131lmas\u0131 olan bula\u015f\u0131c\u0131l\u0131k kavram\u0131, an\u0131 al\u0131p satmak gibi g\u00f6r\u00fcn\u00fc\u015fte rasyonel bir \u015fey s\u00f6z konusu oldu\u011funda bile davran\u0131\u015flar\u0131m\u0131z\u0131 ve kararlar\u0131m\u0131z\u0131 etkileyebilir.<\/p>","protected":false},"excerpt":{"rendered":"<p>Bilim, \u00dcnl\u00fc Ki\u015filerin G\u00fcc\u00fcne \u0130li\u015fkin B\u00fcy\u00fcl\u00fc \u0130nanc\u0131m\u0131z\u0131 \u0130nceliyor \u00dcnl\u00fc Ki\u015filerin Bula\u015f\u0131c\u0131l\u0131\u011f\u0131 \u0130nanc\u0131 Modern zamanlarda, genellikle sihir ve bat\u0131l inan\u00e7lara olan inanc\u0131m\u0131z\u0131 geride b\u0131rakt\u0131\u011f\u0131m\u0131z\u0131 varsayar\u0131z. Ancak yeni bir \u00e7al\u0131\u015fma, bu inan\u00e7lardan&hellip;<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100],"tags":[97,2466,2465,1237,2464],"class_list":["post-1067","post","type-post","status-publish","format-standard","hentry","category-psychology","tag-science","tag-magical-thinking","tag-contagion","tag-psychology","tag-celebrity-memorabilia"],"_links":{"self":[{"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/posts\/1067","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/comments?post=1067"}],"version-history":[{"count":1,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/posts\/1067\/revisions"}],"predecessor-version":[{"id":1068,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/posts\/1067\/revisions\/1068"}],"wp:attachment":[{"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/media?parent=1067"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/categories?post=1067"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/tags?post=1067"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}