\u0130kinci D\u00fcnya Sava\u015f\u0131’n\u0131n \u00e7alkant\u0131l\u0131 d\u00f6neminde, \u0130ngiliz h\u00fck\u00fcmeti kamuoyunun moralini y\u00fckseltmek i\u00e7in bir dizi propaganda posteri sipari\u015f etti. Bunlar aras\u0131nda, 1939’da yarat\u0131lan ikonik “Keep Calm and Carry On” posteri de vard\u0131. Sa\u011flam renkli bir arka plan \u00fczerinde ay\u0131rt edici bir sans serif yaz\u0131 tipiyle yaz\u0131lm\u0131\u015f ve bir ta\u00e7la s\u00fcslenmi\u015ftir.<\/p>\n\n
“Keep Calm” posteri, sava\u015f\u0131n patlak vermesi \u00fczerine kitlesel da\u011f\u0131t\u0131m i\u00e7in tasarlanm\u0131\u015ft\u0131. Ancak fazla sakin ve ilham verici bulunmad\u0131\u011f\u0131 i\u00e7in yay\u0131nlanmad\u0131. Sadece az say\u0131da bas\u0131ld\u0131 ve \u00e7o\u011fu sava\u015f zaman\u0131 ka\u011f\u0131t k\u0131tl\u0131\u011f\u0131 nedeniyle daha sonra imha edildi.<\/p>\n\n
2000 y\u0131l\u0131nda, Northumberland’daki Barter Books’un sahipleri Stuart ve Mary Manley, kullan\u0131lm\u0131\u015f kitaplar kutusunda bir “Keep Calm” posteri kopyas\u0131 buldular. Onu \u00e7er\u00e7eveletip d\u00fckkanlar\u0131nda sergilediler ve k\u0131sa s\u00fcrede pop\u00fclerlik kazand\u0131. Sonraki on y\u0131l i\u00e7inde, posterin g\u00f6r\u00fcnt\u00fcs\u00fc kopyalar ve parodiler yoluyla yay\u0131ld\u0131 ve 21. y\u00fczy\u0131l\u0131n en tan\u0131nan memelerinden biri haline geldi.<\/p>\n\n
“Keep Calm” posterinin yeniden canlanmas\u0131n\u0131n “s\u0131k\u0131nt\u0131 nostaljisi” kavram\u0131na mal edilmi\u015ftir. 2008 mali krizi ve Brexit referandumu gibi ekonomik kriz zamanlar\u0131nda insanlar daha basit bir zaman\u0131n nostaljik sembollerinde teselli arama e\u011filimindedir. Poster mesaj\u0131, zorluk \u00e7ekenlerde diren\u00e7 ve metanet bulmu\u015ftur.<\/p>\n\n
“Keep Calm” posteri, \u0130ngiliz h\u00fck\u00fcmeti taraf\u0131ndan tasarlanan bir dizi \u00fc\u00e7 propaganda posterinin bir par\u00e7as\u0131yd\u0131. Di\u011fer ikisinde “Cesurlu\u011funuz, Ne\u015feniz, Kararl\u0131l\u0131\u011f\u0131n\u0131z Bize Zafer Kazand\u0131racakt\u0131r” ve “\u00d6zg\u00fcrl\u00fck Tehlikede. T\u00fcm G\u00fcc\u00fcnle Savun” sloganlar\u0131 yer almaktayd\u0131. Bu posterler sava\u015f s\u0131ras\u0131nda yayg\u0131n olarak da\u011f\u0131t\u0131lm\u0131\u015f ve kamuoyunu \u015fekillendirmede \u00f6nemli bir rol oynam\u0131\u015ft\u0131r.<\/p>\n\n
Sonunda pop\u00fclerlik kazansa da “Keep Calm” posteri ba\u015flang\u0131\u00e7ta h\u00fck\u00fcmette endi\u015felere yol a\u00e7t\u0131. Baz\u0131 yetkililer, Hazine’nin ne yapmas\u0131 gerekti\u011finin s\u00f6ylenmesinden rahats\u0131z olurken, di\u011ferleri posterin ilham vermemesi veya hatta insanlar\u0131n direncini sorgulad\u0131\u011f\u0131 i\u00e7in rahats\u0131z edici olabilece\u011finden korkuyordu.<\/p>\n\n
Onlarca y\u0131l boyunca yaln\u0131zca Manleys’in kopyas\u0131n\u0131n ve bir di\u011ferinin var oldu\u011fu biliniyordu. Ancak 2012’de BBC’nin “Antiques Roadshow” program\u0131 20 adet “Keep Calm” posteri buldu ve bu da tarihlerine olan ilgiyi yeniden canland\u0131rd\u0131. \u0130ngiltere’nin Brexit karar\u0131yla posterin mesaj\u0131, siyasi ve ekonomik belirsizlik kar\u015f\u0131s\u0131nda ulusun dayan\u0131kl\u0131l\u0131\u011f\u0131n\u0131 yans\u0131tarak yeni bir \u00f6nem kazand\u0131.<\/p>\n\n
“Keep Calm and Carry On” posteri, zorluklar kar\u015f\u0131s\u0131nda dayan\u0131kl\u0131l\u0131k ve metanet ruhunu somutla\u015ft\u0131ran kal\u0131c\u0131 bir k\u00fclt\u00fcrel ikon haline geldi. Yeniden ke\u015ffi ve canlanmas\u0131, nostaljiden ve g\u00fcn\u00fcm\u00fcz sorunlar\u0131yla ilgili olu\u015fundan kaynaklanmaktad\u0131r. Sava\u015f zaman\u0131 bir propaganda arac\u0131 olarak m\u00fctevaz\u0131 k\u00f6kenlerinden sevilen bir meme stat\u00fcs\u00fcne kadar, poster d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131ndaki insanlara ilham vermeye ve yank\u0131 uyand\u0131rmaya devam etmektedir.<\/p>","protected":false},"excerpt":{"rendered":"
“Keep Calm and Carry On” Posterinin Tarihi ve Etkisi K\u00f6kenleri ve Tasar\u0131m\u0131 \u0130kinci D\u00fcnya Sava\u015f\u0131’n\u0131n \u00e7alkant\u0131l\u0131 d\u00f6neminde, \u0130ngiliz h\u00fck\u00fcmeti kamuoyunun moralini y\u00fckseltmek i\u00e7in bir dizi propaganda posteri sipari\u015f etti. Bunlar…<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2089],"tags":[1586,243,56,2088,257,2087,2086],"class_list":["post-878","post","type-post","status-publish","format-standard","hentry","category-graphic-design","tag-british-history","tag-resilience","tag-world-war-ii","tag-cultural-icon","tag-nostalgia","tag-propaganda","tag-keep-calm-and-carry-on"],"_links":{"self":[{"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/posts\/878","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/comments?post=878"}],"version-history":[{"count":1,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/posts\/878\/revisions"}],"predecessor-version":[{"id":879,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/posts\/878\/revisions\/879"}],"wp:attachment":[{"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/media?parent=878"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/categories?post=878"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lifescienceart.com\/tr\/wp-json\/wp\/v2\/tags?post=878"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}