{"id":12393,"date":"2021-01-21T00:51:32","date_gmt":"2021-01-21T00:51:32","guid":{"rendered":"https:\/\/www.lifescienceart.com\/?p=12393"},"modified":"2021-01-21T00:51:32","modified_gmt":"2021-01-21T00:51:32","slug":"lacoste-crocodile-shirt-history-and-legacy","status":"publish","type":"post","link":"https:\/\/www.lifescienceart.com\/vi\/uncategorized\/lacoste-crocodile-shirt-history-and-legacy\/","title":{"rendered":"\u00c1o thun c\u00e1 s\u1ea5u Lacoste: C\u00e2u chuy\u1ec7n \u0111\u1eb1ng sau bi\u1ec3u t\u01b0\u1ee3ng th\u1eddi trang th\u1ec3 thao"},"content":{"rendered":"

C\u00e2u chuy\u1ec7n \u0111\u1eb1ng sau chi\u1ebfc \u00e1o s\u01a1 mi c\u00e1 s\u1ea5u bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a Lacoste<\/h2>\n\n

Ren\u00e9 Lacoste: Ng\u00f4i sao qu\u1ea7n v\u1ee3t v\u00e0 nh\u00e0 c\u1ea3i ti\u1ebfn th\u1eddi trang<\/h2>\n\n

Ren\u00e9 Lacoste, huy\u1ec1n tho\u1ea1i qu\u1ea7n v\u1ee3t ng\u01b0\u1eddi Ph\u00e1p, \u0111\u00e3 c\u00e1ch m\u1ea1ng h\u00f3a trang ph\u1ee5c c\u1ee7a m\u00f4n th\u1ec3 thao n\u00e0y v\u00e0o nh\u1eefng n\u0103m 1920. Kh\u00f4ng h\u00e0i l\u00f2ng v\u1edbi “trang ph\u1ee5c qu\u1ea7n v\u1ee3t m\u00e0u tr\u1eafng” b\u00f3 s\u00e1t, Lacoste \u0111\u00e3 t\u00ecm ki\u1ebfm m\u1ed9t chi\u1ebfc \u00e1o s\u01a1 mi tho\u1ea3i m\u00e1i v\u00e0 thi\u1ebft th\u1ef1c h\u01a1n. L\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb nh\u1eefng chi\u1ebfc \u00e1o polo m\u00e0 nh\u1eefng ng\u01b0\u1eddi ch\u01a1i ng\u01b0\u1eddi Anh m\u1eb7c, \u00f4ng \u0111\u00e3 \u0111\u1eb7t may m\u1ed9t v\u00e0i chi\u1ebfc \u00e1o s\u01a1 mi ri\u00eang t\u1eeb cotton v\u00e0 len.<\/p>\n\n

S\u1ef1 ra \u0111\u1eddi c\u1ee7a \u00e1o s\u01a1 mi qu\u1ea7n v\u1ee3t<\/h2>\n\n

\u00c1o s\u01a1 mi qu\u1ea7n v\u1ee3t, hay c\u00f2n g\u1ecdi l\u00e0 \u00e1o polo, c\u00f3 m\u1ed9t s\u1ed1 \u0111\u1eb7c \u0111i\u1ec3m ch\u00ednh: thi\u1ebft k\u1ebf cotton d\u1ec7t kim piqu\u00e9 tay ng\u1eafn v\u1edbi c\u1ed5 \u00e1o kh\u00f4ng starch, v\u1ea1t \u00e1o c\u00e0i n\u00fat \u1edf c\u1ed5 v\u00e0 “v\u1ea1t \u00e1o tennis” \u0111\u1ec3 gi\u1eef c\u1ed1 \u0111\u1ecbnh khi nh\u00e9t v\u00e0o qu\u1ea7n. Lacoste l\u1ea7n \u0111\u1ea7u ti\u00ean m\u1eb7c chi\u1ebfc \u00e1o s\u01a1 mi n\u00e0y v\u00e0o n\u0103m 1926 t\u1ea1i Gi\u1ea3i M\u1ef9 m\u1edf r\u1ed9ng \u1edf New York.<\/p>\n\n

Bi\u1ec7t danh c\u00e1 s\u1ea5u v\u00e0 logo<\/h2>\n\n

C\u0169ng trong kho\u1ea3ng th\u1eddi gian \u0111\u00f3, Lacoste c\u00f3 bi\u1ec7t danh l\u00e0 “C\u00e1 s\u1ea5u” v\u00ec s\u1ef1 b\u1ec1n b\u1ec9 v\u00e0 quy\u1ebft t\u00e2m c\u1ee7a \u00f4ng tr\u00ean s\u00e2n \u0111\u1ea5u. \u00d4ng \u0111\u00e3 ch\u1ea5p nh\u1eadn bi\u1ec7t danh \u0111\u00f3 v\u00e0 th\u00eau bi\u1ec3u t\u01b0\u1ee3ng con b\u00f2 s\u00e1t l\u00ean \u00e1o kho\u00e1c c\u1ee7a m\u00ecnh, t\u1ea1o n\u00ean m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n ngay c\u1ea3 tr\u01b0\u1edbc khi thu\u1eadt ng\u1eef n\u00e0y xu\u1ea5t hi\u1ec7n.<\/p>\n\n

Th\u01b0\u01a1ng hi\u1ec7u Lacoste<\/h2>\n\n

Sau khi gi\u1ea3i ngh\u1ec7 qu\u1ea7n v\u1ee3t, Lacoste h\u1ee3p t\u00e1c v\u1edbi Andr\u00e9 Gillier \u0111\u1ec3 ra m\u1eaft La Chemise Lacoste v\u00e0o n\u0103m 1933. C\u00f4ng ty s\u1ea3n xu\u1ea5t v\u00e0 b\u00e1n nh\u1eefng chi\u1ebfc \u00e1o s\u01a1 mi c\u00f3 bi\u1ec3u t\u01b0\u1ee3ng c\u00e1 s\u1ea5u, tr\u1edf th\u00e0nh bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a s\u1ef1 thanh l\u1ecbch v\u00e0 tinh t\u1ebf trong th\u1ec3 thao.<\/p>\n\n

Izod v\u00e0 th\u1ecb tr\u01b0\u1eddng M\u1ef9<\/h2>\n\n

Lacoste \u0111\u00e3 c\u1ea5p ph\u00e9p th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh cho Izod (khi \u0111\u00f3 \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Izod of London) v\u00e0o nh\u1eefng n\u0103m 1950 \u0111\u1ec3 th\u00e2m nh\u1eadp v\u00e0o th\u1ecb tr\u01b0\u1eddng M\u1ef9. Ban \u0111\u1ea7u, nh\u1eefng chi\u1ebfc \u00e1o s\u01a1 mi n\u00e0y ch\u1ec9 th\u00e0nh c\u00f4ng h\u1ea1n ch\u1ebf do gi\u00e1 cao. Tuy nhi\u00ean, chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb th\u00f4ng minh c\u1ee7a Izod, bao g\u1ed3m vi\u1ec7c t\u1eb7ng \u00e1o s\u01a1 mi cho nh\u1eefng ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng nh\u01b0 JFK v\u00e0 Bing Crosby, \u0111\u00e3 th\u00fac \u0111\u1ea9y s\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a ch\u00fang.<\/p>\n\n

C\u01a1n s\u1ed1t \u0111\u1ed3ng ph\u1ee5c<\/h2>\n\n

V\u00e0o nh\u1eefng n\u0103m 1970 v\u00e0 1980, \u00e1o s\u01a1 mi Izod tr\u1edf th\u00e0nh \u0111\u1ed3ng ngh\u0129a v\u1edbi phong c\u00e1ch \u0111\u1ed3ng ph\u1ee5c, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u1edf nh\u1eefng thanh thi\u1ebfu ni\u00ean. C\u1ed5 \u00e1o d\u1ef1ng v\u00e0 ki\u1ec3u d\u00e1ng v\u1eeba v\u1eb7n tr\u1edf th\u00e0nh \u0111\u1eb7c \u0111i\u1ec3m n\u1ed5i b\u1eadt c\u1ee7a phong c\u00e1ch n\u00e0y.<\/p>\n\n

Di s\u1ea3n v\u00e0 nh\u1eefng k\u1ebb b\u1eaft ch\u01b0\u1edbc<\/h2>\n\n

\u00c1o s\u01a1 mi c\u00e1 s\u1ea5u Lacoste \u0111\u00e3 \u0111\u1ec3 l\u1ea1i m\u1ed9t di s\u1ea3n l\u00e2u d\u00e0i trong th\u1eddi trang. Trong nh\u1eefng n\u0103m qua, nhi\u1ec1u nh\u00e0 thi\u1ebft k\u1ebf v\u00e0 th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 \u00e1p d\u1ee5ng \u00e1o polo c\u00f3 bi\u1ec3u t\u01b0\u1ee3ng \u0111\u1ed9ng v\u1eadt, bao g\u1ed3m ng\u1ef1a con, c\u00e1 c\u1edd, \u0111\u1ea1i b\u00e0ng v\u00e0 th\u1eadm ch\u00ed c\u1ea3 c\u00e1 s\u1ea5u.<\/p>\n\n

S\u1ef1 ti\u1ebfn h\u00f3a c\u1ee7a th\u1eddi trang tr\u00ean s\u00e2n qu\u1ea7n v\u1ee3t<\/h2>\n\n

Lacoste kh\u00f4ng ch\u1ec9 ch\u1ee9ng ki\u1ebfn s\u1ef1 ra \u0111\u1eddi c\u1ee7a \u00e1o s\u01a1 mi c\u00e1 s\u1ea5u m\u00e0 c\u00f2n ch\u1ee9ng ki\u1ebfn s\u1ef1 ph\u00e1t tri\u1ec3n r\u1ed9ng l\u1edbn h\u01a1n trong trang ph\u1ee5c qu\u1ea7n v\u1ee3t. T\u1eeb trang ph\u1ee5c qu\u1ea7n v\u1ee3t m\u00e0u tr\u1eafng b\u00f3 s\u00e1t th\u1eddi c\u1ee7a \u00f4ng \u0111\u1ebfn nh\u1eefng chi\u1ebfc qu\u1ea7n short ng\u1eafn h\u01a1n, th\u1ec3 thao h\u01a1n do nh\u1eefng tay v\u1ee3t nh\u01b0 John McEnroe v\u00e0 Jimmy Connors \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c, b\u1ed1i c\u1ea3nh th\u1eddi trang c\u1ee7a m\u00f4n th\u1ec3 thao n\u00e0y \u0111\u00e3 tr\u1ea3i qua m\u1ed9t s\u1ef1 chuy\u1ec3n \u0111\u1ed5i \u0111\u00e1ng k\u1ec3.<\/p>","protected":false},"excerpt":{"rendered":"

C\u00e2u chuy\u1ec7n \u0111\u1eb1ng sau chi\u1ebfc \u00e1o s\u01a1 mi c\u00e1 s\u1ea5u bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a Lacoste Ren\u00e9 Lacoste: Ng\u00f4i sao qu\u1ea7n v\u1ee3t v\u00e0 nh\u00e0 c\u1ea3i ti\u1ebfn th\u1eddi trang Ren\u00e9 Lacoste, huy\u1ec1n tho\u1ea1i…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[16754,16753,16757,16756,16755],"class_list":["post-12393","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-crocodile-shirt","tag-lacoste","tag-animal-logos","tag-preppy-style","tag-tennis-fashion"],"_links":{"self":[{"href":"https:\/\/www.lifescienceart.com\/vi\/wp-json\/wp\/v2\/posts\/12393","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lifescienceart.com\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lifescienceart.com\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lifescienceart.com\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lifescienceart.com\/vi\/wp-json\/wp\/v2\/comments?post=12393"}],"version-history":[{"count":1,"href":"https:\/\/www.lifescienceart.com\/vi\/wp-json\/wp\/v2\/posts\/12393\/revisions"}],"predecessor-version":[{"id":12394,"href":"https:\/\/www.lifescienceart.com\/vi\/wp-json\/wp\/v2\/posts\/12393\/revisions\/12394"}],"wp:attachment":[{"href":"https:\/\/www.lifescienceart.com\/vi\/wp-json\/wp\/v2\/media?parent=12393"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lifescienceart.com\/vi\/wp-json\/wp\/v2\/categories?post=12393"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lifescienceart.com\/vi\/wp-json\/wp\/v2\/tags?post=12393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}